SEO Audit
That Show Exactly What to Fix First
An SEO audit is a structured review of everything that affects how your website performs in Google Search: crawling and indexing, page experience, content, links and trust signals. My SEO audit services turn that review into a prioritized fix list, ranked by impact, so you or your developer know what to do first and why. I am Nayem Khan Antor, an SEO audit consultant, and I do the audit myself.
What Is Included in an
SEO Audit Service?
A full SEO audit service checks the technical health of your site, the quality of your pages, the strength of your authority signals and your visibility in AI search. Here is what I review for website SEO audit services.
| Audit area | What I check | What it tells you |
|---|---|---|
| Crawling and indexing | robots.txt, XML sitemaps, canonicals, noindex tags, redirects, status codes, duplicate URLs, orphan pages | Whether Google can find and index the right pages |
| Site structure and internal links | Click depth, link flow to key pages, broken links, navigation | Which pages get authority and which get ignored |
| Page experience | Core Web Vitals, mobile usability, rendering of JavaScript content | Whether speed and usability hold rankings back |
| On-page SEO | Titles, headings, meta descriptions, search intent match, keyword cannibalization | Where pages miss what searchers want |
| Content quality | Thin, outdated or duplicate pages, content gaps, expertise and trust signals | What to improve, merge, remove or create |
| Links and authority | Link profile quality, anchor text, lost links, gap versus competitors | Where authority is weak or risky |
| Structured data | Schema type, errors and match with visible content | Whether search engines understand your entities |
| AI search visibility | Crawler access, answer-ready page structure, brand and citation signals for AI Overviews and AI assistants | Whether AI tools can find and quote you |
| Tracking and analytics | Search Console and GA4 setup, conversion tracking | Whether you can trust your own numbers |
Technical SEO Audit
A technical SEO audit service looks at how search engines crawl, render and index your site. Technical faults can stop good content from ranking, so this is usually the first part of the audit. In my technical SEO audit services I combine a full-site crawl, Search Console data and real-user Core Web Vitals data, then check the findings by hand. I look for:
- Important pages that are blocked, not indexed or canonicalized to the wrong URL
- Redirect chains, soft 404s and server errors
- Duplicate and parameter URLs that waste crawling
- Slow templates, layout shifts and heavy scripts, found by page type rather than one score
- Content that only appears after JavaScript runs
- Schema errors and mismatches with the visible page
- Pages that AI crawlers cannot reach because of robots.txt or firewall rules
Every technical issue in the report includes the affected URLs, the evidence, the recommended fix and a priority level.
Types of SEO Audit I Offer
Not every site needs the full scope. After a short intake call I recommend the audit that matches your problem.
| Audit type | Best for |
|---|---|
| Full-site SEO audit | New clients, plateaued sites, anyone wanting a complete roadmap |
| Technical SEO audit | Indexing problems, slow sites, JavaScript sites, large catalogues |
| Content and on-page audit | Sites with many pages but weak rankings |
| Traffic drop audit | Sudden or steady loss of organic traffic |
| Pre-migration or relaunch audit | Redesigns, domain changes and platform moves |
| AI search (AEO and GEO) audit | Brands that want to appear in AI Overviews and AI assistants |
What You Receive
An audit is only useful if it can be acted on. You receive:
- A prioritized issue list, each item rated by impact and effort
- The evidence for each finding: URLs, screenshots and data
- Clear fix instructions written so a developer or content writer can follow them
- A short list of quick wins to start with
- A walkthrough call to explain the findings and answer questions
If you want help after the audit, I can implement the fixes. You are never required to.
How My
EO Audit Process Works
Intake
You share your goals, your main pages and read-only access to Google Search Console and GA4.
Listen → Learn
Data and crawl analysis.
I crawl the site and review search, analytics and speed data.
Plan → Ship
Manual review.
I check key pages, search results and competitors by hand, because tools cannot judge intent or quality
Measure → Grow
Prioritized report.
Findings are ranked so the biggest problems come first.
Measure → Grow
Walkthrough.
We go through the report together and agree on next steps.
Measure → Grow
SEO Audit vs Ongoing SEO
An audit diagnoses. Ongoing SEO treats. Confusing the two leads to wrong expectations.
| Difference | SEO audit | Ongoing SEO |
|---|---|---|
| Goal | Find what is wrong and rank the fixes | Fix, create and grow over time |
| Time frame | One-off project | Monthly work |
| Output | Report and action plan | Implemented changes and monthly reporting |
| Best when | You need clarity, a second opinion or a roadmap | You already know the plan and need it carried out |
Many clients start with an audit, then decide whether to implement it with their own team or with me.
Why Choose an SEO Audit Consultant
Over an Audit Tool or Agency?
A tool gives you a long list of warnings with no sense of which ones matter. An agency often sells the audit through one person and delivers it through another. With an SEO audit consultant, the person you speak to is the person who reads your data and writes your report. Judgment is what turns a crawl into a plan.
Before focusing on SEO, I managed on-page optimization and publishing for 8+ local and regional business websites and mentored a small team of junior SEO practitioners. I now work with healthcare, local business, e-commerce and SaaS clients.
Results From My SEO Work
These results come from broader SEO projects, not audits alone. They show how I work and how I report.
• Healthcare:
organic clicks grew 104% and impressions inside Google AI Overviews grew 220%
• Ecommerce:
A three-month e-commerce project: daily organic traffic grew 2.5x
When Should
You Get an SEO Audit?
An SEO audit is worth it when:
- Your organic traffic or rankings dropped and you do not know why
- You are planning a redesign, migration or platform change
- A new site or new section is not getting indexed
- Traffic has been flat for months despite regular publishing
- You have hired SEO help and want an independent second opinion
- You want to know whether AI search tools can find and cite your brand
SEO Audit
Pricing and Timeline
The price of an SEO audit depends on the size of the site, the audit type, the number of templates and the complexity of the platform. A 30-page service site and a 20,000-product store need very different amounts of work. I confirm the scope, price and delivery date before I start, so there are no surprises.
SEO Audit Services FAQs
What is an SEO audit?
An SEO audit is a structured review of the technical, content, authority and tracking factors that affect how a website performs in search, ending in a prioritized list of fixes.
What do SEO audit services include?
They cover crawling and indexing, site structure, page experience, on-page SEO, content quality, link profile, structured data and analytics. My audits also include a check of AI search visibility.
What is the difference between a technical SEO audit service and a full SEO audit?
A technical SEO audit service focuses on crawling, indexing, speed, rendering and structured data. A full SEO audit adds content, on-page, authority and tracking. Choose technical only if your content is strong but pages do not index or rank.
How much do SEO auditing services cost?
Cost depends on site size, platform complexity and audit type. I give a fixed quote after a short intake call, before any work starts.
How long does an SEO audit take?
Small sites take less time than large ones, and delivery depends on how many page types and data sources are involved. I confirm the date when I send the quote.
How often should I get an SEO audit?
Most sites benefit from a full audit once a year, and after any redesign, migration or sudden traffic change. Smaller health checks between audits are enough for steady sites.
Will you also fix the issues you find?
If you want. Some clients hand the report to their developer, others ask me to implement it. The audit is priced the same either way.
What access do you need?
Read-only access to Google Search Console and GA4 is enough for most audits. I do not need to log in to your CMS to audit.
Can you audit a site for AI Overviews and AI search?
Yes. I check whether AI crawlers can reach your pages, whether your content is structured so answers can be extracted, and whether your brand and entity signals are clear.
